Denim for Freedom
From product stewardship to supply chain investment, Outland Denim is a brand that is committed to the planet and to the people who inhabit it now and in the future.
Founded in 2011 as a means to combat the illicit human trafficking trade by creating a safe haven for its survivors, an enduring penchant for good jeans and a cowboy heartbeat eventually culminated into the growing collection of effortless, timeless and coveted denim that you see here today.
It also saw Outland become the first Australian, and second denim brand globally, to become B Corporation™ certified. Certified B Corporations™ are leaders in the global movement for an inclusive, equitable, and regenerative economy.
Outland takes a human-centred approach to everything from design to wholesaling: people are deeply important to us.
Our vertically integrated factory, incorporating our design lab, cut-make-trim and wash house facilities, employ the best water and energy saving technology by Jeanologia, allowing us a high degree of control over our operations and our environmental footprint.
Each Outland Denim piece is made with the cleanest raw materials sourced from across the globe with care and integrity by designers who are passionate about sustainability. We prioritise sustainable, vegan-friendly raw materials, and biodegradable packaging.
Our garments are constructed with skill and expertise by staff who are offered fair, safe and fulfilling employment before our wash engineers put the finishing touches on our denim using industry-leading sustainable washing techniques and technology.
As a result of more enlightened customers, we have been able to realise our mission of giving work to victims of human trafficking. This has placed Outland at the forefront of global citizenship in the fashion industry.
Each pair of Outlands spares the earth and elevates the women and men who artfully craft each garment, all while making our customers look (and feel) amazing.
Want to know more? Take the deep dive into the world of Outland.