flatlay of five jeans

The use of toxic synthetic indigo dye poses a major threat to environmental and human health in and near manufacturing facilities. Outland Denim addresses this issue by prioritising the use of natural indigo dyes for its denim derived from a plant species called Indigofera. Use of natural vegetable dyes means that workers are not exposed to toxic chemicals and the likelihood or severity of water pollution is reduced, leading to an overall increase in the sustainability of our jeans. Where vegetable dyes are not available, Outland ensures any dyes are certified organic or have been tested for harmful chemicals by Oeko-Tex Standard.


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