ENVIRONMENTAL SUSTAINABILITY:
Cleaning up the dirty side of denim. “Currently, five billion pairs of jeans are produced every year. To produce these, about 420 million m3 of water and 900,000 tons of chemicals are used and over 2 million people are exposed to techniques that are detrimental to their health.” - Carmen Silla, Director of Marketing and Communication, Jeanologia.
Denim is a major contributor to environmental degradation.
Our aim is to use our brand to revolutionise the way jean manufacturing is undertaken; to partner with and lead our industry to reduce our collective environmental impact, and to use Outland Denim as a case study in reducing and, in time, negating and eradicating the negative environmental impact of the fashion industry. We are researching and developing projects with partners globally to break ground on reducing the environmental impact of manufacturing and consumption.
Our own facilities use new technology to substantially reduce water, energy, and chemical consumption and outputs. Our strict supply chain criteria ensures each of our raw material suppliers shares in our values and demonstrates leadership in sustainability. While we still have room for improvement, our aim is to create a manufacturing ecosystem and product lifecycle that turns our current environmental impact into one that leaves the planet in a better place. //wash house imagery//
OUR TECHNOLOGY:
.The fashion industry is the second largest consumer of the world’s water supply. But in using Laser, Ozone, and E-Flow technology, we are able to create denim garments with significantly less water than conventional methods.
Depending on the requirements of each design, each denim wash will require a different level of water use. Our design and textile experts work together to bring designs to life with less reliance on water use.
The fashion industry is also responsible for up to 10% of the world’s carbon emissions and approximately 8% of global greenhouse gas emissions are generated by the apparel and footwear industries. Using Laser, Ozone, and E-Flow technology, we are able to create denim garments with significantly less energy usage than conventional methods.
As of 2019, we have also integrated solar energy into our production facilities. Depending on the requirements of each design, each denim wash will need a different level of energy use. Our design and textile experts work together to bring designs to life with less reliance on energy.
The use of harmful substances in textile production has negative effects on farmers, factory workers, and the surrounding environment. Using Laser, Ozone, and E-Flow technology, we are able to create denim garments with significantly less chemical usage than conventional methods.
Depending on the requirements of each design, each denim wash will require a different level of chemical use.Our design and textile experts work together to bring designs to life with less reliance on chemicals over any kind, even those that are safe.
We exclusively use chemicals that meet at least one of the following certifications, while also following a strict adherence to the ZDHC Manufacturing Restricted Substance List (MRSL):
- Green-screen
- Bluesign
- Standard 100 by OEKO-TEX ®
Our production style, combined with state-of-the-art finishing techniques, results in premium, finished products with less environmental impact. We continue to invest into and develop processes to further improve our environmental bottom line. Made with e-flow The leading technique for transferring wash recipes to our jeans. 95% less 40% less 90% less water* energy* chemicals* *compared to traditional techniques. Made with laser The most environmentally friendly way to create character on our jeans. Made with ozone The greenest oxidising agent available. 65% less 20% less 80% less water* energy* chemicals* *compared to traditional techniques.
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